Connecting brands with live music audiences
INTRODUCING
ROCKBOX USA
CONNECTING BRANDS WITH LIVE MUSIC AUDIENCES
Rockbox USA is a U.S. digital-out-of-home media network being built across America’s independent live music venues - giving brands a new way to reach highly engaged live music audiences while creating new commercial opportunities for venues.
“LIVE MUSIC IS BUILT ON THE FOUNDATION OF INDIE MUSIC VENUES.”
Dave Grohl, Foo Fighters
FOR BRands & media buyers
FOR INDEPENDENT VENUES
INdependent venues
connected at scale
Real venues | real audiences | one connected network
Rockbox USA connects independent live music venues through one digital out of home media network - giving brands a way to reach audiences across multiple venues, cities and markets while creating a new commercial opportunity for venues themselves.
Contact us to learn about our venue roll-out.
REAL MUSIC
REAL BRAND CONNECTIONS
Live music brings together engaged audiences, amped emotions and genuine cultural connection in a way few other environments can. Rockbox USA places brands inside that experience - across the moments where people arrive, gather, socialise and move through the venue.
engaged audiences
People choose to be there. They stay longer, participate more actively and are more receptive to the environment around them.
amped emotions
Live music heightens excitement, anticipation and shared experiences - creating a powerful context for brand visibility.
local culture
Independent venues are rooted in their communities, giving brands access to audiences in places with real cultural relevance.
lasting memory
Emotion, repetition and shared experience can help brand messages stay with audiences beyond the event itself.
contextual relevance
Advertising sits inside the energy of the event, making brand presence feel more connected to the experience.
over 90%
of attendees report more positive feelings about brands after a live event.
Source: EventTrack / Event Marketer
THE ROCKBOX USA network
BUILT FOR MEDIA
Rockbox USA is a purpose built digital-out-of-home network designed around the independent live music environment.
From individual venues to multiple markets, campaigns can be delivered across the connected screens in the places where audiences arrive, gather and spend time.
independent venues
A curated network of iconic grassroots and independent live music venues with strong local relevance.
the sweet spot
Our venues range from 500-5,000 capacity - large enough to deliver meaningful audience scale, while retaining authenticity and engagement.
high-visibility screens
Modern digital displays positioned in high-traffic and high dwell-time areas throughout participating venues.
connected network
Campaign content can be managed and monitored centrally across the Rockbox USA network.
programmatic capability
Designed to support scalable digital-out-of-home buying.
scalable reach
A network model created to expand market by market without losing the local identity that makes each venue valuable.
rockbox usa
the audiences
DIFFERENT PEOPLE | SHARED PASSION | REAL ENGAGEMENT
Rockbox USA connects brands with people who actively choose live music, independent venues and shared cultural experiences.
These audiences who arrive with intent, stay engaged and participate in the environment around them - from passionate fans to scene regulars and culturally curious music lovers.
TRIBAL ENERGY
Audiences feel part of a community, open AND connected.
THE PASSIONATE FAN
Follows artists, buys tickets, and actively invests in live music.
THE SCENE REGULAR
Returns to the venues, supports the local scene and knows what’s happening next.
THE CULTURE SEEKER
Drawn to discovery, new experiences and the places where culture happens.
Where brands go
louder, bolder & wilder!
We connect brands with the people, places and culture that make live music matter.
At Rockbox USA, we don’t just place screens -
We’re building the network with deep roots in the independent music community, working alongside Marauder and the wider NIVA ecosystem to connect brands with venues that audiences genuinely care about.
For brands, that means access to highly engaged live-music audiences shaped by energy, identity and shared experience.
For venues, it means a new commercial opportunity designed to support independent music without compromising what makes those spaces special.
This isn’t just media placement. It’s a way for brands to participate in live music culture with relevance, credibility and purpose.
for independent venues
join the rockbox usa family
your venue | your culture | part of the rockbox network
Rockbox USA is building a national media network with independent live music at its heart.
For venues, that means the opportunity to introduce new commercial value through professionally managed digital screens - while keeping the identity, atmosphere and independence that make each space unique. Create an additional commercial income stream through participation on the Rockbox network.
rockbox USA
MEET THE BAND
Every great show needs a killer lineup, and at Rockbox USA our team is stacked with headliners.
We’re a crew of creatives, strategists and live music junkies who know how to turn brands into legends.
We don’t just work on DOOH - we’re backstage, front row and in the crowd, making sure brands hit the right note at the right time.
No corporate suites. No vanilla campaigns. Just a team that thrives on energy, creativity and the power of live music.
latest from rockbox usa
News, network updates and ideas from the intersection of live music, independent venues and media.
ready to
TURN IT UP?
Whether you’re planning a campaign or looking to bring Rockbox USA into your venue, this is where the conversation starts. Right here.
for brands & media buyers
Get the details, audience insights and opportunities across the Rockbox USA Network
for independent venues
Find out how to bring Rockbox USA into your venue and create a new revenue stream.
